(CIW) Fair Food Campaign

About the CIW:

The Coalition of Immokalee Workers (CIW) is a grassroots organization based in Immokalee, Florida that works on improving the wages and labor conditions of its members, who are primarily tomato pickers, as well as bringing attention to cases of modern-day slavery.

About the CIW’s Campaign for Fair Food:

The Coalition of Immokalee Workers (CIW)’s campaign focuses on bringing giant fast food corporations, supermarkets, food providers and the tomato industry to act as responsible corporations throughout their supply chains, and on fighting against modern day slavery in the fields of Florida.


The campaign seeks to create a seat at the table for farm workers alongside the growers and corporations who make decisions that affect the tomato industry.

Participating growers and corporations must comply with the Fair Food Code of Conduct, a document that ensures the safety and rights of workers on participating farms. Six main tenets of the Fair Food Code are as follows:

  1. An immediate pay increase funded by participating companies paying a penny more per pound for tomatoes.
  2. A zero tolerance policy for forced labor and sexual assault.
  3. Worker-to-worker education sessions held during working hours to educate workers on the Fair Food Program and the rights and procedures that it guarantees.
  4. A complaint resolution mechanism (including a 24-hour hotline).
  5. Worker led health and safety committees functioning on every farm.
  6. Continual auditing of workplaces to insure compliance the Fair Food Program.


The CIW has reached agreements with fast food and grocery companies such as YUM Brands (Taco Bell, KFC, Pizza Hut, and more), McDonalds, Burger King, Whole Foods Market, Subway, Trader Joe’s, Chipotle Mexican Grill, and Walmart as well as with national and international contract foodservice companies like Bon Appétit Management Company, Compass Group, Aramark, Sodexo.

The CIW is currently engaged in campaigns to bring Ahold USA (Stop and Shop and Giant grocery stores), Kroger, Wendy’s, and Publix Super Markets to the table as participating members in the Fair Food Program.

What YAYAs are doing:

YAYAs have supported the CIW by:

• Organizing speaking events with members of the Coalition of Immokalee Workers

• Educating their communities about the CIW and the issues faced by tomato pickers

• Mobilizing members and allies to participate in marches and demonstrations

• Delivering and collecting letters, and more

Learn more about past actions in our YAYAs in Action blog.


Take action!

Help us build a world where Florida’s tomato pickers can enjoy a fair wage and dignified working conditions.

Sign up to receive our Action Alerts and newsletter to be notified of opportunities to take action near you.

Contact us to set up a presentation or movie screening in your community about the Coalition of Immokalee Workers.

Make a donation to support our work.

Visit the CIW website to learn more.



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